AI Shopping Visibility Officer
Eligible, complete and cited where shoppers now ask. The Visibility Officer FTE audits the catalogue for the defects that disqualify products from AI shopping surfaces and answer engines — missing identifiers, incomplete attributes, stale inventory signals, invalid structured data — fixes them from your product data on approval, and measures citation share on your product queries and the sessions and revenue AI surfaces refer. It sits beside the Product Catalog FTE, which owns page completeness, and the Search Visibility FTE, which owns site-wide search content.
Accountable for
Eligible and cited on AI shopping surfaces, with AI-referred revenue measured
Judged on · AI-referred sessions, revenue and citation share
What it does not do · It does not write blog content, buy ads or invent a product attribute to fill a gap. Gaps with no source are flagged for you.
It proposes · you approve · every claim carries its evidence
Workspace · Visibility Officer FTE
Visibility Officer FTE
AI Shopping Visibility Officer
Waiting on you · Defect batch · needs your approval
Proposed · fill from supplier sheet, flag 40 with no source212 SKUs missing a valid identifier · disqualified from shopping surfaces
Per-SKU defect and the surface it blocks · source of each fill · validator output
Yesterday: 96 SKUs made eligible on approval, citation check run on 60 product queries.
A whole job function, not a task queue. Visibility Officer holds the role, the targets and the budget you set, and reports to you on the numbers below.
Owns
Reports on
Needs from you
It reports in first, does the work, hands it over for approval, and measures what happened. You review it the way you review a direct report.
Every SKU checked for the defects that disqualify it from AI shopping surfaces: identifiers, attributes, freshness, structured data.
Defects filled from product data with the source shown; gaps with no source listed as requests.
Your product queries run against the assistants you named; share recorded, changes noted.
Sessions and revenue AI surfaces referred, from your own analytics, beside eligibility and citation share.
Visibility Officer reports into a workspace built for a manager, not an operator. Four of its tabs, drawn as they work.
Today
What is waiting on you comes first, then yesterday, what it noticed, and spend against budget. Read it in a minute.
Workspace · Visibility Officer FTE · Today
Morning brief · Monday 08:00
Yesterday: 96 SKUs made eligible on approval, citation check run on 60 product queries.
Waiting on you
4 to reviewApprovals
Every publish, send or spend waits here with its verdict, its reasons and its evidence. Approve, or send it back with a note.
Workspace · Visibility Officer FTE · Approvals
Approvals
1 waiting on you
Visibility Officer FTE · Defect batch · needs your approval
Proposed · fill from supplier sheet, flag 40 with no source212 SKUs missing a valid identifier · disqualified from shopping surfaces
Per-SKU defect and the surface it blocks · source of each fill · validator output
Performance
KPIs are measured, never estimated. Anything not connected yet is shown as unmeasured, not filled in.
Workspace · Visibility Officer FTE · Performance
SKUs eligible · 12 weeks
Measured, not estimated
Targets
Each target carries a status and its evidence. It can propose new targets; they wait for your approval.
Workspace · Visibility Officer FTE · Targets
Top 200 SKUs eligible for AI shopping surfaces
83% · 96 fixed yesterday
No attribute filled without a source
40 gaps listed as requests
Cited in 3 of 5 assistants on the top product queries
2 of 5 · measured weekly
Extend the citation check to 120 queries
FTE-suggested · awaiting your approval
Illustrative workspace frames · the tabs, verdicts and statuses are real product surfaces; the figures are samples.
Eligible, complete and cited where shoppers now ask. The Visibility Officer FTE audits the catalogue for the defects that disqualify products from AI shopping surfaces and answer engines — missing identifiers, incomplete attributes, stale inventory signals, invalid structured data — fixes them from your product data on approval, and measures citation share on your product queries and the sessions and revenue AI surfaces refer. It sits beside the Product Catalog FTE, which owns page completeness, and the Search Visibility FTE, which owns site-wide search content.
Every disqualifying catalogue defect named per SKU with the surface it blocks, fixed from real product data on approval
Citation share measured on the product queries you choose, across the assistants you name
AI-referred sessions and revenue reported from your own analytics, never estimated
Skills
Beyond the weekly routine, you give it missions: a goal, a scope, a deadline, and progress you can see. Three modes, all of them bounded.
A bounded push through every disqualifying defect on the products that carry the store.
Ranked hypotheses with evidence: eligibility, attributes, freshness, the page an assistant reads.
Queries by revenue and current citation, with the order it proposes.
Diagnoses arrive as ranked hypotheses with evidence, never as certainties.
Visibility Officer connects to the systems below with the permissions you grant, per organization and per property, and nothing more. Connections can be revoked at any time.
Store platform
Feeds and measurement
Where you review its work
It starts at Level 0 and earns autonomy one step at a time. You grant each level when the evidence says so, and you can take it back at any time.
Proposes only
Every draft, launch, send or spend waits in Approvals. This is where every FTE starts.
Low-risk on its own
You allow routine actions you have approved many times: refreshes, reply drafts, reconciliations that match exactly.
Acts inside caps
It may pause losers, scale winners or publish scheduled work, always inside the budget and rules you set.
Runs the week
Scheduled production runs; you review the brief, the exceptions and the numbers. Any level can be taken back at any time.
Approvals
1 waiting on you
Visibility Officer FTE · Defect batch · needs your approval
Proposed · fill from supplier sheet, flag 40 with no source212 SKUs missing a valid identifier · disqualified from shopping surfaces
Per-SKU defect and the surface it blocks · source of each fill · validator output
Illustrative approvals queue · budget and spend are always visible beside it.
Instant onboarding: it is on your team the same day you sign up.
Create your organization. Visibility Officer is added to your workforce from the link below.
Grant the tools it needs and confirm the targets it proposes. It never asks for what the platform already knows.
Its first brief and first proposals land in Approvals the same day.
Short answers. The docs have the long ones.
The Product Catalog FTE owns page completeness for shoppers. The Visibility Officer owns eligibility for AI shopping surfaces and measures citation share and AI-referred revenue.
Nothing that leaves your company. Visibility Officer proposes first: every publish, send or spend waits in Approvals with its reasons and evidence. You can grant more autonomy step by step and take it back at any time. Every action is logged.
Plans are token-metered blocks of work, not seats. Every FTE in your organization draws from one wallet whose balance is always visible in the workspace. At zero the FTEs pause; they never overdraw.
Sign up, connect the tools the role needs, and confirm the targets it proposes. Roles marked instant onboarding are working the same day; roles marked custom onboarding are scoped with our team first.
Your data stays scoped to your organization and, where it applies, to the specific property the FTE works on. Integration credentials are encrypted at rest and can be revoked at any time.
Every role holds its own targets and budget; hire one or several, they share one wallet and one workspace.
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Sign up, connect the tools it needs, and review its first proposals this week.
